ThelatestChinese"godsong"(anInternettermtodescribepopsongsthatspreadvirally(病毒性地)throughInternet)isstillstirringfiercedebatebetweenthosewhoviewitasamilestoneforChinesepopmusicgoingglobalandthosewhoregarditasbadforChina'sim?age.

LastweekLittleApplewrittenandperformedbytheChopsticksBrotherswontheAMAInternationalSongAwardandtheduoperformedthesongatthe2014AmericanMusicAwardsinLosAngeles.AnotherChinesepopsingerZhangJiewontheInternationalArtistAward.

Butwhilefansofthesesingersarethinkinghighlyoftheawardsandtheperform?ancebytheChopsticksBrothersattheAMAcelebrationassignificantthereareotherswhoarelessexcited.TheyhavequestionedthevalueoftheawardsandwhateffectitwillhaveonChineseculture's"goingabroad"claimingitmayleaveforeignaudienceswithapoorimpressionofChinesepopmusicandevenChineseculture.

TheLittleApplephenomenonbothhomeandabroadcanbemoreeasilyun?derstoodandjudgedifwelookatitfromabusinessperspectiveratherthanacultur?alperspective.Theprofessionalpromotersbehindtheduohavedevelopedaclearstrategytopromotetheduoandtheirworknotjustthisparticularsong.LittleApplewasoriginallyreleasedtopromotetheduosfilmOldBoys：TheWayoftheDragon.

FromtheverybeginningaviralmarketingstrategywasusedtopromotethesongwhichimmediatelywentviralontheInternetduetoitsrepetitiverhythmeasy-to-rememberlyricssimpleandfunnydanceandmostimportantlygrassrootsnature.Thevideoaccumulatedmorethan1billionhitsonChina'smajorvideowebsite.

Althoughthesongwasgenerallydismissedbymusicprofessionalswhocriti?cizeditasmusical"junkfood"LittleApple'spopularitynationallypavedthewayforpromotingtheduointernationally.

1.Thewriter'sattitudetothesongofLittleAppleis      .

   A.opposed   B.negative

   C.objective   D.critical

2.Theunderlinedwords"theduo"referto"      ”.

   A.LittleApple

   B.theChopsticksBrothers

   C.ZhangJie

   D.Americansinger

3.Wecanlearnfromthepassagethat      .

   A.LittleApple'spo